CTR without cheap tricks
We design for the click and for the brand. If it looks like bait, we redo it.
04 — Thumbnails
Thumbnail
design.
Thumbnails that earn the click and still look like your channel. Faces, type and colour that read at phone size, without looking like bait.
YouTube coversCTRPackagingDesign
01 — Desk
What we
deliver.
- 01
Episode covers
A thumbnail for every upload, built from the cut so the face and the title agree.
- 02
Channel systems
A look that holds across a catalogue—type, colour, crop—so the grid reads as one brand.
- 03
A/B variants
Two or three covers per video so you can test the hook without a reshoot.
- 04
Title pairing
Thumbnail and title written as a pair, not two separate briefs.
02 — Why us
How we
design.
Readable at stamp size
If the face or the line doesn’t read at 160 pixels wide, it isn’t done.
Tied to the cut
The cover comes from the edit, so the promise on the tile matches the video.
03 — FAQ
Questions before
we design.
A cut or a stills dump helps. We can also design from a brief and a face frame if the edit is still moving.
A typical YouTube retainer is one to three covers per episode, plus variants if you test.
Yes. Send a grid of recent covers and we’ll lock a system, or we’ll build a new one if the channel needs a reset.
We can. Title and thumbnail work better as one package than as two separate jobs.
04 — Next
Need a cover that
gets the click?
Send the cut or a still. We'll come back with two or three options that belong on your channel.
05 — Also on the desk
Other
services.
01
Short form
Reels, Shorts and TikToks with a hook in the first second and pacing that holds. Captions and covers included.
02Long form
YouTube episodes and brand films edited for retention, from cold open to end screen. Title and thumbnail direction planned with the cut.
03Podcast
Multi-cam episodes and clean audio masters, with vertical clips cut from the same session.
05Social media
Planning, publishing, community and monthly reporting for YouTube and Instagram, run by one team.